The highs and lows of corporate messaging during Pride Month: a conversation with Dr. Marcus Collins

Name: The highs and lows of corporate messaging during Pride Month: a conversation with Dr. Marcus Collins
Uploaded: 2023-06-26T19:18:32Z
Duration: 4 min 56 s
Description: Dr. Marcus Collins, a Professor at the University of Michigan, joins the discussion on the rise of advertising, marketing, and corporate messaging during Pride Month. He shares his thoughts on the backlash faced by brands like Budweiser and Target, who faced criticism for their support of the LGBTQ+ community.

Dr. Marcus Collins, a Professor at the University of Michigan, joins the discussion on the rise of advertising, marketing, and corporate messaging during Pride Month. He shares his thoughts on the backlash faced by brands like Budweiser and Target, who faced criticism for their support of the LGBTQ+ community.

By Maurielle Lue

Posted June 26, 2023 3:18pm EDT